Franchise opportunities

Our network 

With humble beginnings around a kitchen table in Yorkshire, England, we never imagined that we'd grow into the franchise business that we are today. Since we began in 2002, we've grown incredibly quickly. We now have 65 franchises worldwide, teaching over 50,000 customers in over 600 pools every week. It's big stuff, but our model is all run by family-owned businesses, each of which is strongly rooted in their local communities.  

The benefit of franchising 

As a franchise owner, you'll benefit from our ongoing support, expertise and brand, all the while having the independence of being a business owner. We are the best in the industry and so you can feel confident that your business will thrive. We believe strongly in ethical franchising and are full members of the Canadian Franchise Association. 

We're now a major international business. And we're growing all the time. 

We have successful franchises in China, Ireland, Germany, The Netherlands and the UK. We have a business model that works, wherever you are, so if you're keen to explore an overseas opportunity, we'd love to hear from you. 

Being a franchisee is one of the most worthwhile things you'll ever do…

The assessment criteria   

It's a pretty intense process. There are 6 steps in total, starting with a questionnaire and immersive day with our teams at Head Office. From there, you'll go onto business planning, training and roll out.  


The real deal 

Once all that's done, you'll be fully submerged in the business, starting with aquatics training. This takes around a month but we'll make sure that you know everything you need to about teaching little ones to swim. You'll then get cracking on administrative and business training. Together, we'll make sure that you're ready to take on the challenge and continuously support you on your journey as franchise owner.  

Think you've got what it takes? Get in touch with our team now and we'll send you an initial questionnaire to get the process started.